Tucson Roadrunners Peanuts Night Package

Theme nights work best when they’re simple for fans and flexible for teams. The Tucson Roadrunners’ Roadrunners × Peanuts Ticket Pack is a great example of how bundling, smart upsells, and Spinzo’s add-on features can turn a fun night into a serious revenue driver.

The Offer Fans Loved

The Roadrunners leaned into nostalgia with a cozy, family-friendly Peanuts Night bundle:

• Four game tickets
• One exclusive Roadrunners × Peanuts blanket for every four tickets purchased
  • 4 tickets = 1 blanket
  • 8 tickets = 2 blankets
• Fans could add on extra discounted tickets or additional blankets
• Optional Roadrunners × Peanuts replica jerseys, with size selection built into the flow

Everything lived in one seamless purchase experience—no emails, no follow-ups, no manual tracking.

Where Spinzo Did the Heavy Lifting

Spinzo’s add-on features allowed the Roadrunners to do more than just sell tickets:

• 55 fans added on extra blankets, increasing per-order value
• 18 replica Peanuts jerseys were sold as add-ons
• The team avoided over-selling and manual jersey tracking by managing sizing directly within the platform

The Results

This Peanuts Night wasn’t just fun—it performed.

• 555+ tickets sold
• $22,000+ in net revenue
• 3,700+ unique viewers
• 114 new buyers added to the Roadrunners database

That’s hundreds of new fans reached and over a hundred brand-new customers captured—all through a single themed promotion.

Why It Worked

• Bundles lowered friction for families and groups
• Add-ons increased revenue without complicating checkout
• The promotion didn’t just sell tickets—it grew the fan database