Halloween Themed Flash Sale

It’s all in the numbers!  

This month the Nashville Predators took to the holiday spirit of Halloween and offered a flash sale that lasted 31 hours! 

Promoted in their Preds email this offer provided discounted tickets to one of 4 October games of which included their Halloween evening game.  

The results:

Over 1,700 unique viewers

74 unique buyers

181 tickets 

$14,665 in revenue

This is a perfect example of a way you can use the various holidays and numbers surrounding your city and organization to create a special offering. A couple other ideas that you can use as well:

• Area Code day- for example in Detroit, 313 day (March 13th) offer 3 tickets at $13 each
• Player accomplishment- All-Star player, use their number for a promotion
• Holidays- New Years this coming year, offer tickets at $25 on the first day of 2025.  Maybe you only offer 2025 tickets at $25.

These may seem simple but they work.  It just takes the right offer promoted effectively to create a big win$!