Coupon Mailer Drive Tickets For Inaugural Season!

Indy Ignite of the Pro Volleyball Federation is in its inaugural season this year. Playing our of the Fishers Event Center in the suburbs of Indianapolis they have been focused on strategic ways to get their brand in from the community. One way they chose to do so this season was to partner with the REACH Savings mailer.
Through this mailer, Indy Ignite provided REACH Savings consumers up to 30% off tickets for matches this season.
The mailer hit mailboxes in mid January and since then the team has seen amazing results from the promotion.
Thus far this season here are the numbers:
720 unique viewers on their page
403 tickets sold
$10,660 in revenue
116 unique buyers
20 repeat buyers
73% of buyers are new to their database
Finding the right channels like REACH Savings in this case can expose your brand to new audiences, grow your database and of course sell tickets.