6,814 Tickets Sold and Counting: How First Responders Night Dominates for the Columbus Blue Jackets

The Columbus Blue Jackets have turned their annual First Responders Night into a beloved tradition, seeing year-over-year success with a promotion that honors local heroes while offering fans an unforgettable experience. This annual event features two ticketing options: a preferred rate accessible with a promo code and a gate rate. The event’s standout feature is the exclusive First Responders Night jersey that comes bundled with each ticket, creating excitement among fans and first responders alike.

In support of the local community, a portion of every ticket sold goes directly to the Capital City Lodge FOP Foundation, amplifying the impact of each purchase. Additionally, on game day, the Blue Jackets go above and beyond by recognizing first responders with in-game honors and interactive concourse stations, providing fans the opportunity to learn more about the vital contributions these individuals make.

Package Details:

• Preferred Rate Tickets: Accessible via promo code
• Gate Rate Tickets: Standard purchase option
• First Responders Night Jersey: Exclusive with ticket purchase
• Support for the Capital City Lodge FOP Foundation: Portion of each ticket sale benefits the foundation

Key Metrics:

• Ticket Sales Growth: Year-over-year success driven by unique offerings and community partnerships
• Engagement: Enhanced by in-game recognitions and interactive concourse stations
• Over 6,814 tickets sold year to date (since 2018).
• $478,415 in net revenue year to date (since 2018).

Best Practice Takeaway:

The Columbus Blue Jackets’ First Responders Night illustrates how thoughtful promotions can create excitement, honor local heroes, and give back to the community. With tools like Spinzo’s promo code gating and customizable ticketing options, teams can build successful, impactful events that fans look forward to each season.